Avishan Amanat directs ISR. She has 15+ years’ experience in sensory & consumer research, specializing in descriptive and discrimination research. Prior to heading up ISR, Avishan worked in sensory sciences for an internationally-recognized consumer products company. With her extensive background in sensory science for manufacturers, Avishan brings a realistic and holistic perspective to the research process. She understands the product development cycle and applies rigorous methodology in designing and executing high-quality research. Avishan holds a B.S. in Nutritional Sciences and an M.S. in Sensory and Food Science from Rutgers, the State University of NJ. She is affiliated with Institute of Food Technologists, the Society of Sensory Professionals, and Cosmetic Executive Women.